The Kettle Question

An email

Emissions for one email, from spam to a long message with an attachment. Each entry records the claim as published: what it counts, who made it and who paid, and any dispute. Figures with different boundaries are not comparable without reading what each counts.

An email with a long attachment, How Bad Are Bananas? (2010)

  • 50 g CO2e per email with attachment

50g CO2e: An email with long and tiresome attachment

What's the carbon footprint of ... email?The Guardian (Mike Berners-Lee and Duncan Clark; draws on How Bad Are Bananas?), press article, 2010-10-21

What one action is
One email with a long attachment
Scope
not stated
Counts
not stated
Leaves out
not stated
Model or version
not stated
Place
not stated
Period measured
not stated
Method
not stated
Claimed by
Independent: Mike Berners-Lee
Paid for by
not stated
Dispute
none

History

  • Added.

A proper (non-spam) email, How Bad Are Bananas? (2010)

  • 4 g CO2e per email

4g CO2e: A proper email

What's the carbon footprint of ... email?The Guardian (Mike Berners-Lee and Duncan Clark; draws on How Bad Are Bananas?), press article, 2010-10-21

What one action is
One proper (genuine, non-spam) email
Scope
not stated
Counts
not stated
Leaves out
not stated
Model or version
not stated
Place
not stated
Period measured
not stated
Method
not stated
Claimed by
Independent: Mike Berners-Lee
Paid for by
not stated
Dispute
none

History

  • Added.

A spam email, How Bad Are Bananas? (2010)

  • 0.3 g CO2e per spam email

The carbon footprint of spam: 0.3g CO2e: A spam email

What's the carbon footprint of ... email?The Guardian (Mike Berners-Lee and Duncan Clark; draws on How Bad Are Bananas?), press article, 2010-10-21

What one action is
One spam email
Scope
not stated
Counts
not stated
Leaves out
not stated
Model or version
not stated
Place
not stated
Period measured
not stated
Method
not stated
Claimed by
Independent: Mike Berners-Lee
Paid for by
not stated
Dispute
none

History

  • Added.

One email, 1 g CO2e (OVO Energy "Think Before You Thank")

  • 1 g CO2e per email (published as: 1g carbon = 0.000001 tonnes CO2e per email)

x1 email = 1g carbon = 0.000001 tonnes CO2e per email (Source: Mike Berners-Lee)

'Think Before You Thank': If every Brit sent one less thank you email a day, we would save 16,433 tonnes of carbon a year - the same as 81,152 flights to MadridOVO Energy (archived copy; the original page has been removed), press release, 2019-11-26

What one action is
One email, used for unnecessary "thank you" emails in the UK
Scope
not stated
Counts
not stated
Leaves out
not stated
Model or version
not stated
Place
UK
Period measured
not stated
Method
The press release takes 1 g per email from Mike Berners-Lee and multiplies it by survey-based counts of unnecessary emails (Censuswide, 3,000 British adults) to reach 16,433 tonnes a year.
Claimed by
Company: OVO Energy (citing Mike Berners-Lee)
Paid for by
none
Dispute
BBC News (November 2020) reported that Mike Berners-Lee, whose research was used, told the Financial Times the work was based on "back-of-the-envelope" maths from 2010, and quoted Chris Preist (University of Bristol) that most of the system uses energy whether or not an email is sent, so "the carbon saved will be far far less than 1g per email." https://www.bbc.co.uk/news/technology-55002423

History

  • Added.

A long laptop-to-laptop email (10 minutes to write, 3 to read)

  • 17 g CO2 per email

If the editor took 10 minutes to write the email ... and it took me three minutes to read, and if it was sent from a laptop and received on one, then we have generated 17g of carbon dioxide (CO2) emissions already, according to estimates by Mike Berners-Lee, a professor at Lancaster University’s Environment Centre

Concerned about your data use? Here is the carbon footprint of an average day of emails, WhatsApps and moreThe Guardian (Chris Stokel-Walker), press article, 2024-10-31

What one action is
One email that takes 10 minutes to write and three minutes to read, sent from a laptop and received on one
Scope
not stated
Counts
not stated
Leaves out
not stated
Model or version
not stated
Place
not stated
Period measured
not stated
Method
not stated
Claimed by
Independent: Mike Berners-Lee (as reported by The Guardian)
Paid for by
not stated
Dispute
none

History

  • Added.
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